Seiden, advertising agency
Advertisement to a person changes naturally throughout the entangled course of their life. That little toy truck that charged across the desert, which was just a sand pit, worked for my little brain at 3 years old. Now I see four beautiful people sitting by the sand with sun flaring into the lens as they drink a cool Carona, sure enough I want that feeling, so I buy a bottle of beer. Seiden is an advertising agency in New York City which is old school and new school combined into one pumpkin pie. They own the market when it comes to advertisement and do it in a very intelligent way.
The Pixel Trade was to spend a day in their office observing the little details and watching the characters behind their agency. It’s just like you’d want your workplace to be, balls being thrown around as four legged creatures bolt through the corridors, strategic group huddles around different desks and finishing the day on a windy fire escape with Isabela, the girl who organised the trade. They achieve all that whilst maintaining the highest level of creativity and imagination.
Recommended album from Isabela
Alt-J | An Awesome Wave